Stop Asking for Trust. Start Earning It!
You've read the sales books. You've led with questions. You've challenged prospective clients, taught and consulted. And buyers still ghost you!
Why, because every methodology you've learned ends the same way: asking someone to trust you before you've proven anything.

Apex 8 flips the script. Instead of building rapport and hoping for belief, you'll learn how to architect offers so compelling that trust becomes inevitable.

This is a book about persuasion by design, not by luck.
Rex Handler
Start Mastering the A8 Method!
What You'll Master with Apex 8
The Apex 8 methodology doesn't teach you to be better at asking for trust—it teaches you to stop needing it. You'll learn to build credibility structurally, develop internal champions who sell for you, and guide customers to decisions that feel inevitable, not forced.
Build Instant Trust
Establish credibility from the first conversation and position yourself as the trusted advisor your clients turn to for guidance.
Develop Internal Champions
Quickly identify and cultivate advocates within your customer's organization who champion your solution at every level.
Enable Logical Decisions
Guide customers through a clear decision-making process that makes saying 'yes' the most rational choice.
Create Win-Win Outcomes
Structure deals that deliver mutual value, ensuring both parties achieve their goals and build lasting partnerships.
No more pitching. No more chasing. Just a systematic approach that makes saying 'yes' the only logical choice.
Trusted by Industry Leaders
"This book flips the script on what it means to sell technical solutions. Tactical, sharp, and absolutely essential."
Alex Mehr, Ph.D
Co-founder, Kafka & Zoosk
"I'm really enjoying the book, very informative and I've actually recommended it to a number of other people."
Paul Byker
Market Leader at Ariox
The Apex8â„¢ Methodology
In the book we will teach you how to deliver this 8-phase system that shortens sales cycles and turns prospective venture partners into advocates. Here's what you'll master:
Discovery
Uncover what clients truly want, even when they don't know it yet.
Prototype
Craft solutions so tailored, prospects feel you're reading their minds.
Validate
Test your approach beforehand, walk in with certainty, not hope.
Rehearse
Eliminate surprises with a rehearsal method that builds unshakeable confidence.
Present
Deliver with clarity so strong that objections dissolve before they're spoken.
Finalize
Close naturally, not forcefully—turning 'maybe' into 'yes.'
Debrief
Analyze every interaction to continuously sharpen your edge.
Hand Off
Ensure seamless transitions that turn clients into lifelong partners.
A proven system for securing partnerships, faster.
Join an Exclusive Community of Persuasion Experts
Whether you're an executive persuading the board to invest in your $4M project, or a solution consultant getting approval to transform a manufacturing factory; this is your community.
We stay connected with our readers and peers in the persuasion and revenue generation game because it keeps us sharp and on the edge. We want to hear from you.
Let's Talk
Schedule time with us to discuss the book, explore what's working in your deals, or talk through what's getting in your way. We're here to help you win.
Unlock Your Persuasive Edge: Get Your Copy of APEX 8 Today!
"I'm really enjoying the book, very informative and I've actually recommended it to a number of other people."
Paul Byker, Market Leader at Ariox
Amazon
Access APEX 8 in hardcover, paperback, or Kindle editions. Enjoy fast Prime shipping for convenient individual purchases.
Audible (Coming Spring 2026)
Immerse yourself in APEX 8 with the author-narrated audiobook. Gain unique insights directly from Daren L. Fields.
Barnes & Noble
Discover APEX 8 at Barnes & Noble. Order online, including for your Nook, or look for future special in-store editions.