APEX 8™: Master the Mindset. Maximize Your Edge. Live in the Zone.
Discover the revolutionary Apex 8™ Methodology – the blueprint for human-AI synergy in revenue generation. Then, accelerate your mastery with the Apex 8™ Zone app, your personal AI sales co-pilot.
"This book flips the script on what it means to sell technical solutions. Tactical, sharp, and absolutely essential."
Alex Mehr, Ph.D
Co-founder, Kafka & Zoosk
Navigate the New AI Landscape
From Challenge to Competitive Advantage
Apex 8 guides you to thrive in the AI-powered marketplace, prioritizing value, trust, and human connection. Daren Fields distills decades of tech sales success into a framework for confident leadership and sales closure.
Traditional sales are obsolete in today's AI-driven market. Buyers are informed, making generic propositions ineffective and accountability non-negotiable.
With over $200 million in deals closed, Daren shows how to build trust, speak the language of business, and use AI to amplify your unique value.
The Apex 8™ Methodology: Your Blueprint for Sales Success.
Apex 8™ offers a human-centric framework for technical selling, building skills to connect technology to outcomes in the AI era.
The 8-Step Process
Master the proven 8-step sequence: Discover, Prototype, Validate, Rehearse, Present, Finalize, Debrief, and Handoff.
Beyond Features
Amplify your unique human value in an AI-driven market, moving past obsolete sales approaches.
Conscious Competence
Develop the precision to articulate your process and flow into "the zone" when it matters most.
"I'm really enjoying the book, very informative and I've actually recommended it to a number of other people."Apex 8™ Book – Paul Byker, Market Leader at Ariox
Apex 8 Zone™
Your AI-Powered Sales Mastery App.
Accelerate your learning, apply the methodology in real-time, and amplify your results with your personal AI sales co-pilot. Hosted on SalesTrac, Apex 8 Zone™ provides a dynamic environment to practice and confidently apply concepts from the Apex 8™ book in real-world sales scenarios.
Transform Insights into Action
Integrate AI tools directly into your sales workflow.
Comprehensive Mastery Suite
Access modules and report builders for Apex 8 mastery.
Actionable Guidance, Real-Time
Get immediate, practical support for discovery, prototype creation, and presentation refinement.
Live in The Zone.
"Apex 8 Zone™ helps my team to talk the language of a technical leader [and] position themes in emails that give our prospects the confidence that they need to collaborate with us and move forward."Daisy Watkins - CEO & AEO Expert
Get Your Copy of APEX 8
Amazon
Available in hardcover, paperback, and Kindle editions with Prime shipping options. Perfect for individual purchases.
Audible (Fall 2025)
Listen to APEX 8 narrated by Daren L. Fields himself. Experience the methodology with the author's insights and emphasis.
Barnes & Noble (Coming soon)
Find APEX 8 at your local B&N store or order online for home delivery. Special editions available exclusively in-store.
Ai Transformation with Revenue Generation
Master the Art of Leadership Autonomy
Join Daren Fields' 2-hour executive workshop and learn practical AI strategies to drive unprecedented revenue growth, build an AI Executive construct, and expand your market presence.
Each session is limited to 10 to ensure a high-impact, personalized experience for tech leaders.
Apex 8 Publishing
Division of Lloyds Ventures LLC
Las Vegas, NV
© 2025 Daren Fields, Lloyds Ventures LLC. All Rights Reserved.
All content on this website is intellectual property of Lloyds Ventures LLC, protected by copyright laws. Unauthorized use is prohibited. Trademarks and service marks are property of their respective owners. Our AI technologies comply with data privacy and intellectual property regulations.
For permissions or inquiries: daren@darenfields.comLas Vegas, NV